Time to swipe left on boring. (sorry, Karen.)
Nobody ever says
“I want to date the boring one”.
90%
more likely to remember a humor brand.
By infusing marketing with humour, brands take on a humanized persona, fostering emotional connections that extend beyond the transactional nature of consumerism.
what is
laughter marketing?
Simply put we harness the power of funny people to put their unusually strange comedy brains to work on your brands.
Most brands continue doing the same things over and over again and hope for a different outcome - and we know that's the literal definition of insanity. We use the power of 'yes, and' to follow the way humans think about your brands - the questions they have, the perceptions they...perceive - and best of all we do it unencumbered by years and years of data, focus groups and corporate kool-aid.
Even if your brand isn't a 'funny brand' (and we would say - why not), we can definitely help. Here's how:
Most brands continue doing the same things over and over again and hope for a different outcome - and we know that's the literal definition of insanity. We use the power of 'yes, and' to follow the way humans think about your brands - the questions they have, the perceptions they...perceive - and best of all we do it unencumbered by years and years of data, focus groups and corporate kool-aid.
Even if your brand isn't a 'funny brand' (and we would say - why not), we can definitely help. Here's how:
brainstorm
facilitation
Let our trained and certified brainstorm leaders guide you through an entertaining and informative session.
script writing
+ editing
World-class comedy writers, trained at Second City, can craft you a scroll-stopping script OR punch one up!
content
creation
From idea to execution - we can write, design, perform, film, post and manage any attention-grabbing content you desire.
talent
We have access to hundreds of improv actors that can bring your brand to life on screen in unexpected ways.
audio production + jingle writing
Our creatives have written some VERY catchy jingles & music in their day and our audio engineers can deliver high quality audio spots.
